I am a writer and would like to point out the funeral for my writing services, but I am confused in their marketing efforts. I know that a funeral is often associated with a particular cemetery, and receives referrals of people who have purchased plots in the cemetery. I also know that funeral homes make a lot of Yellow Pages advertising, and probably have websites. Are there other types of marketing communications they do? Do you send brochures or direct mail? Thank you very much.

Church Announcements
Recession Proof Business Model * Profitable Work From Home Industry Working MLM Network Marketing

Do-It-Yourself Advertising and Promotion: How to Produce Great Ads, Brochures, Catalogs, Direct Mail, Web Sites, and More! $59.95 How to create Madison Avenue advertising on a Main Street budget Do-It-Yourself Advertising tells you how to create high-impact advertising on a limited budget. It offers practical, tested techniques and hard-earned insights into every major form of advertising, from newspaper and magazine ads, flyers, and brochures to direct mail, radio, catalogs, and publicity. This new edition has also been revised and expanded to include advertising over the Internet and new desktop publishing techniques. FRED E. HAHN (Evanston, Illinois) is the founder of Hahn, Crane, & Associates, an Evanston-based agency whose clients have included divisions of CBS, Westinghouse, and theThe New York Times. KENNETH G. MANGUN (Chicago, Illinois) is the founder of Mangun Marketing.